Exploratory activity group at Studio Dumbar, placing emphasis on experiments and freedom within design. Activity 1, Make a Logo.
Working with coded algorithms in After Effects, a series of living logo designs were created, which adapt, manipulate and rewrite themselves constantly within a layered composition, which has been combined using RGB screening. The aim was to convey the spontaneity and unpredictability of the outcomes created within 'The Group'. This work was produced on an internship at the studio.